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United Marketing Group Announces New Partner Program, Women-Oriented Simply Mine

(Schaumburg, IL) April 10, 2008 – United Marketing Group (UMG), a leading direct marketing company in lifestyle and branded membership programs and direct to consumer syndicated merchandising, today announced the introduction of a new and unique women-oriented initiative, Simply Mine.

“Simply Mine is a Web-based solution that facilitates every day access to discounts, savings and assistance in the five key spending categories of the female marketplace: Beauty, Fitness, Home, Family and Fun. The program provides unlimited savings that can be enjoyed over and over. Consistent with our other programs, customers do not have to jump through hoops to take advantage of savings and benefits. As the name implies, Simply Mine is easy, uncomplicated, and customer-friendly,” commented Alan Portelli, United Marketing Group’s Chief Executive Officer, in making the announcement.

Simply Mine offers everything from cash back savings at more than 400 online retailers in female buying categories to personal health management programs, including meal planning and online tracking tools, to discounts in health club memberships and WeightWatchers® programs. These benefits are in addition to discounts of up to 60 percent on restaurant gift certificates at more than 7,000 participating restaurants. The program is designed to complement United Marketing Group’s Partner brands and to create more loyal customers.

Portelli added, “Our goal each and every day is to deliver targeted and relevant products. For more than 30 years, our focus has been to understand the challenges of our Partner’s industry, analyze trends affecting their business, and develop programs to make a difference in their bottom line. Simply Mine is another demonstration of this commitment.”